Materials, design, space operational effectiveness… During an era of inertia and waiting for tomorrow’s developments, in a world plagued by the pandemic, …
Omnichannel Marketing & Merchandising
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Choice of materials, design, functionality of the space… In the era of inaction and expectation for the developments of tomorrow, in a …
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Omnichannel Marketing & Merchandising
Digital Policy – Business Opportunity or Necessity?
by CharamisApart from the digital services offered by several pharmacies, the online sales were significantly enforced during the COVID-19 pandemic and the restricting …
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Omnichannel Marketing & Merchandising
Effective Communication is Vital for Pharmacy Technicians
by CharamisGood communication is perhaps more important in healthcare than in any other field. Quality care only happens when providers, clinicians and pharmacies …
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Recently I was told that merchandising and display are frivolous extra expenses for the pharmacy owner who is just starting up. The …
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Omnichannel Marketing & Merchandising
Your Pharmacy Space in Synchronization with Your Image
by CharamisAny store can throw up some racks and sell whatever. But, as a Pharmacist, you should be more concerned with your image …
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Omnichannel Marketing & Merchandising
Space Management – How Can you Double the Sales of your Pharmacy?
by CharamisHere’s what you need to know and embrace at your stategy: SPACE PLANNING A well-managed space of your pharmacy can attract more …
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Omnichannel Marketing & Merchandising
Marketing Ideas to Bring in New Customers for a Pharmacy
by CharamisPharmacies must work to attract new customers given the prevalence of pharmacies on the market. The Bureau of Labor Statistics reports that …
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Pharmaceutical marketing today: It’s all about the drugs, not the user Pharmaceutical marketing is a big business and it continues to grow …
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Omnichannel Marketing & Merchandising
Does a Small Town Pharmacy Need an Online Presence?
by CharamisIn this article, we bust some myths around small town pharmacies, and show why small town pharmacies need to be just as …